Tel Aviv is colourful, cosmopolitan and modern; a city full of contrasts, fragrances, stories and flavours. It is a vibrant melting pot of cultures, religions and delicious culinary traditions. In this book Haya Molcho and her four sons take us on a journey to meet Tel Aviv’s local chefs and story-tellers – from the epicures and the urban forager, to the magician and the survivor – capturing the special spirit of the city’s many cuisines and inhabitants. Haya revisits the recipes of her home town, re-creating the flavours of her childhood: knafeh, green shakshuka, sarma, Israeli paella, pickled lemons and much more.
NENI stands for the company and kitchen concept of the Molcho family. These are also the initials of Nuriel, Elior, Nadiv & Ilan, the four sons of kitchen virtuoso Haya Molcho.
Family and friends are an integral part of their lives and shape the NENI concept as well as the family’s Israeli, Romanian and Spanish roots. NENI lives by sharing the dishes together, of passion and joie de vivre – in short Balagan, sympathetic chaos. The motto of the family: Life is beautiful. Be part of it.
Everyone should be able to try everything and pots are placed quite easily on the table. The table culture at NENI is informal – it’s easy going. The service is warm and personal- Eating at NENI means being welcome as a family member at an Eastern Mediterranean kitchen table. Exactly on this principle, the NENI concept was built.
NENI is passion coupled with openness and love of cuisine.